Centro DSP Spotlight: Video

Programmatic video advertising hits its stride While demand for programmatic digital video has always been strong, inventory constraints and market liquidity have been an industry challenge. The problem has been addressed on two fronts: An explosion of content creation and the shift of video assets online, and the adoption of private marketplaces – which open…

 

Centro Expands On-Demand Service Relationships with Large Agencies

Centro Helps Consolidate and Scale Millions of Dollars in Ad Spend with Long-Tail Digital Publishers New York, June 15, 2016 – Centro (www.centro.net), a provider of enterprise-class software for digital advertising, today announced the expansion of relationships with the some of the largest holding company and independent media agencies in the U.S. These agencies use…

 

#3Ton30: Capture Digital Media Impact with the Pillars of Performance

Last year, in response to an industry-wide thirst for education, Centro launched the 3T roadshow. Our internal digital experts visited marketers around the country to deliver 3T wisdom: Tips, Trends and Techniques for dominating digital. This year, we’re bringing back 3T in true digital style. Monthly, online 3Ton30 webinars break down the latest trends in digital media…

 

Digital Innovations Awesome List

At Centro, we know that keeping up with the trade pubs and latest trends can be tough and time consuming. To make that easier, we’ve compiled all the articles, reports, and other bits of awesomeness you may have missed, but should definitely read. Enjoy our latest list below! 2016 Internet Trends Report This annual report…