Client: Suncom
Campaign: Suncom
Agency: Bernstein Rein
Campaign Objectives: Suncom looked to raise awareness in their key markets by utilizing high impact units to differentiate themselves from other wireless services in the Southeast region.
Centro Solution: Centro worked with Bernstein Rein and created a succesful media campaign that utilized Sliding Billboard and Pre-Roll units in the target market's top newspaper and TV sites.
| Publisher | Site | Market | Placement |
|---|---|---|---|
| June Campaign | |||
| The Charlotte Observer | Charlotte.com | Charlotte, NC | Entertainment Sliding Billboard w/Pencil |
| WRAL | WRAL.com | Raleigh, NC | Entertainment: Sliding Billboard w/pencil |
| The Greenville News | GreenvilleOnline.com | Greenville, SC | Entertainment: Sliding Billboard w/pencil |
| WSOCTV.com | WSOCTV | Charlotte, NC | Video Section Pre-Roll |
| NBC17.com | NBC17 | Raleigh, NC | Homepage Pre-Roll |
| August Campaign | |||
| The Charlotte Observer | Charlotte.com | Charlotte, NC | Homepage Sliding Billboard w/pencil |
| The State | TheState.com | Columbia, SC | Homepage Sliding Billboard w/pencil |
| Winston-Salem Journal | JournalNow.com | Greensboro, NC | Homepage Sliding Billboard w/pencil |
| The Post and Courier | Charleston.net | Charleston, SC | News Sliding Billboard |
| The Greenville News | GreenvilleOnline.com | Greenville, SC | Homepage Sliding Billboard w/pencil |
| WRAL | WRAL.com | Durham, NC | Homepage Sliding Billboard w/pencil |
For more information on how Centro can help facilitate your local marketing strategies, contact your sales representative or visit www.centro.net.
