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Recent Episodes

Nov 20 2019 Episode 8 Podcast
Selling the American Dream: James Schwartz

Most Americans are already sold on the American dream—however, with the 2008 housing crash etched in most consumers' memories, marketing a global real estate company is not without challenges. 

Oct 23 2019 Episode 7 Podcast
Growth Hack Your Ad Career: Anas Ghazi

The advertising industry can be a battlefield when it comes to finding opportunities for career advancement. Roles are highly competitive—and progressing with speed can be a challenging task. 

Sep 20 2019 Episode 6 Podcast
Waves of Change for Location Data: Lawrence Chan

Location-based advertising has entered a new era. For years, advertisers focused on leveraging the most granular location data, often ignorant of how it was obtained. Today, however, the landscape has changed. 

Aug 21 2019 Episode 5 Podcast
How to Make Ads, an Experience: Ira Maher

Many advertisers prioritize technology or targeting for their media campaigns, over their actual campaign messaging. Too often, marketers obsess over reaching the right audience, without equal consideration for the experiences...

Jul 24 2019 Episode 4 Podcast
Innovate or Die: Rishad Tobaccowala

The word "innovation" gets thrown around a lot in advertising. Despite the desire to think outside the box, advertisers and marketers don’t always walk the walk as well as they...

Jun 20 2019 Episode 3 Podcast
How to Strech Your Digital Media Dollars: Laura Perritte

Whether your media budget is big or small, it’s always worthwhile to review how efficiently your campaigns are spending media dollars.

May 24 2019 Episode 2 Podcast
Under the Influence: Dalyn Ward

Influencers have become a lasting fixture of the social media marketing world—but in a loosely regulated space, marketers are wary of jumping into a pool of unknowns.

Apr 29 2019 Episode 1 Podcast
Inevitable Automation in Advertising: Shawn Riegsecker

Digital went from just a sliver of the media mix a decade ago, to a majority of ad spend today. This shift in the advertising industry’s focus can be largely...

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About

The digital media world is littered with buzzwords, acronyms, and people hoping their understanding of industry concepts are the same as everyone else’s. Adtech Unfiltered is a podcast that dissects and discusses key concepts and ideas in the ad tech, digital advertising and marketing worlds.

Noor Naseer

Tune in, as Centro’s senior director media innovations + technology, Noor Naseer, speaks with industry experts to gain insight into the topics, tactics and technologies that are shaping the future of our digital-first industry. If you would like to be featured on the podcast or have a topic you would love to hear about—contact Noor Naseer via LinkedIn.
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