The industry’s most comprehensive & automated digital media platform that addresses your direct, programmatic, search & social through a single interface. Basis is here to drive more than just streamlined media buying—with robust business intelligence, workflow automation, search & social integrations, and the #1 rated DSP powered by artificial intelligence, it’s a platform you can run your entire digital business on top of.
Everything you need to plan, buy, analyze and streamline your best-performing digital media campaigns.
- Private Marketplaces2000+
- Rated on G2 Crowd#1 DSP
- in digital media activated in the last 3 years$1B+
#1 Rated Demand-Side PlatformPlan, buy, and optimize your omni-channel campaign using the #1 rated DSP on G2 Crowd. Drive performance and unlock efficiencies with a Basis’ artificial intelligence engine.Learn more
Direct Media ActivationAccess direct inventory across 11,000 publishers, and flawlessly implement media plans with insertion order and ad server capabilities. Create your media mix by planning, buying, and optimizing direct media side by side with programmatic, search, and social.
Universal Reporting & AnalyticsLeverage powerful ad server, Facebook, and AdWords integrations to manage your entire digital campaign’s performance. From creative to conversions, you’ll save time, optimize more efficiently, and reduce errors. Learn more
Business Intelligence & InsightsDig into more than 180 unique data points across your business, clients, vendors or campaigns. Create custom reports using the most up-to-date and actionable information—Basis’ integrated business intelligence application allows you to slice and dice data any way you want it. Learn more
Collaboration & MessagingImprove team efficiency and collaboration with Basis’ comprehensive messaging center. A history of all internal and external correspondence is available at your fingertips within the app, along with access to all RFP’s and IO’s. Learn more
Billing FacilitationSave time and money with real-time reporting that results in more accurate billings, easier financial reconciliations, and a faster way to close your books at the end of the month. Interested how Basis works with your billing system? Let's talk
Featured Integrations and Partnerships
50+ Exchanges and Data Providers, plus the industry’s leading ad servers, search, and social platforms.
Your Business Thrives with Basis
Grow RevenueCreate better outcomes for your customers and their campaigns utilizing powerful artificial intelligence to drive performance.
Increase TransparencyGain a clearer view of where dollars are being spent across direct, RTB, search, and social to achieve more with your working media.
Improve ProductivityReduce errors and operate more efficiently utilizing Basis’ workflow automation, billing facilitation, and collaboration tools.
Dedicated to helping you succeed.
Centro’s Basis platform allows us to control all of our digital media in one place. From search to display, social to direct buys, we have control, visibility and data that is actionable and insightful. The platform is easy to use and the service is incredible.
Stay up-to-date with the latest and greatest trends and best practices with our free learning resources.