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Marketing & Digital
Advertising Blog

A fusion of Centro stories, best practices, and ad tech industry happenings.

Featured Content

  • Hand pointing at a graph on a tablet
    Oct 1 2021 • Blog
    A Benchmarking Tool Exclusive to Basis!

    By analyzing information from 250,00+ line items and 14,000 brands, Basis gives users access to four graphs with performance and...

  • In-House Programmatic Advertising
    Sep 10 2021 • Blog
    The Keys to Bringing Programmatic Advertising In-House

    A successful transition from an agency to in-house programmatic advertising isn't as easy as flipping a switch...

  • Gen Z and the Future of Digital Advertising
    Jun 30 2021 • Blog
    Gen Z and the Future of Digital Advertising

    Advertisers must start developing strategies to reach and appeal to Gen Z, which is projected to become America’s largest generation...

Blog Articles

What Can Advertisers Do About Misinformation and Hate Speech?
Oct 12 2021 • Blog
What Can Advertisers Do About Misinformation and Hate Speech on Social Media?
Hand pointing at a graph on a tablet
Oct 1 2021 • Blog
A Benchmarking Tool Exclusive to Basis!
5 Financial Services Advertising Tips and Tricks
Sep 20 2021 • Blog
5 Financial Services Advertising Tips and Tricks
In-House Programmatic Advertising
Sep 10 2021 • Blog
The Keys to Bringing Programmatic Advertising In-House
How to Create Effective Digital Video Ads
Sep 9 2021 • Blog
How to Create Effective Digital Video Ads
Light bulb with growing plant.
Sep 1 2021 • Blog
DIAL: Digital Innovations Awesome List (September 2021)
Medical CBD oil on black trendy background with cannabis leaves.
Aug 26 2021 • Blog
5 Considerations for Cannabis Advertising
Podcasting microphone and audio wave
Aug 19 2021 • Blog
3 Things to Know about Podcast Advertising in 2021
Digital Video Advertising Trends
Aug 13 2021 • Blog
Digital Video Advertising Trends
Modern cafe design interior with a brick wall. Loft design. Coffee shop, cafe.
Aug 10 2021 • Blog
Three Strategies for Food and Beverage Marketers to Try in 2021
Abstract illustration of mindfulness
Aug 6 2021 • Blog
Don’t Forget to Breathe: Reframe Community Group
Man floating on a paper boat looking towards the horizon
Aug 4 2021 • Blog
How to Cope with Pandemic Burnout
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    • Solutions
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